It’s a story likely to make some readers queasy. Several British libraries have begun working with a direct marketing firm to stuff inserts into books at check out. “They’re going to be inserted right next to the panel with the return date on it, which means that everyone will look at them at least once,” said Mark Jackson of direct marketing company Jackson Howse. However, Guy Daines, the director of policy at the Chartered Institute of Library and Information Professionals, however, is concerned about the “creeping commercialisation of library services.” I’ll second that.
Related posts:
- Atheism Hits the Bestseller List The Guardian looks at the trend of books by secular...
- Operation Homecoming Hits PBS Millions contributor Ben penned a post in February about a...
- The Millions Hits Facebook I’ve never been big on social networking sites. In fact,...
- Culture Under Siege: A Diary of Iraq’s National Library For the last several months, the web site of the...
E-mail
Reddit
StumbleUpon
Support the Millions
subscribe to our RSS feed
become a fan on Facebook
Post a Response